‘Unbound Bikes’ are a company that converts small bikes into something truly unique, both practical and suitable for daily commutes. After placing a small range of bikes into production the client saw potential to grow a business but was unsure how to sell the bikes or who to sell them to – how to bring the brand to life.
Unbound are just the kind of client we love here at 1440. Someone who shares our passion for creating something special, Unbound Bikes have all the skills and creativity to build beautiful bikes. They know where they want the business to get to, they just need some help getting there. This is where our own unique Brand Pilot programme comes to the rescue.
When launching a new business Unbound knew they would have enough problems on their plate – looking for premises, setting up bank accounts, sourcing suppliers and much much more. That’s why they decided to partner with 1440 to create a brand that will deliver the biggest return on all their hard work. Allowing them to focus on building a business safe in the knowledge that we would identify and engage with their key audiences, presenting the bikes in a manner that reflected their quality and uniqueness.
Using our bespoke programme 1440 supplied the client with a brand strategy which helped develop the idea into a possible business venture – detailing who to target and how to attract them. We had full control of the creative vision and named the company to best suit their target market.
‘Unbound Bikes’ – Form and function fuelled by creativity and passion
The project is currently in its development stages with the aim of a summer launch.
If you are in need of a brand or a re-brand of an existing one, please feel free to give us a call today to discuss your project – 028 9046 6896. Find out more on our Brand Pilot programme here.